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Vertical Marketing Focus

Our expertise runs deep in each individual vertical we serve and is heightened by rigorous analytics. Every facet of our marketing and media is continually tested and optimized to ensure that we always reach your customers with the right message at the right time, wherever they are online. This in turn generates qualified clicks and qualified inquiries that can result in revenue for your business.

Targeted Media Advantage

By using virtually every online media channel from high-traffic placements on our owned and operated content sites, pay-per-click (PPC) search, and third-party publishers, we achieve unparalleled reach. This enables us to respond to your business needs by adjusting the balance of targeted media in order to deliver the volume of qualified clicks you want, when you want them.

High-Leverage Technologies

Our innovative, proprietary technologies drive media effectiveness, help protect client brands, and improve inquiry quality and volume. Examples include Site Genie to quickly update and optimize client programs; Site Rover to monitor and manage compliance; and IntelliMatch™ to best match visitors to client offerings. All together, our technologies add up to better measured results, more consistently, at greater scale.

Customized Strategy

We work with you to establish pricing and goals, then create a comprehensive marketing and media program of the highest integrity. Strictly adhering to your guidelines, we position your brand in targeted media properties and deliver a relevant brand message to engage people who are online looking for your products or services. Qualified customers are matched to relevant QuinStreet clients and delivered within desired parameters for quantity and timeframe. Media and messaging are rigorously tested to optimize quality and control lead volume.

Targeted Consumer Interactions

QuinStreet engages Internet visitors on thousands of websites every day. By harnessing proprietary vertical media reach through our network of owned and operated content websites, QuinStreet ensures that your message appears in front of the right visitors at the right time, when they are searching for information related to your products or services.

Match Customers with Clients

QuinStreet matches verified prospects with client brands by supplying qualified clicks and qualified inquiries to advertisers. In order to target your customers wherever they are online, we continually expand and develop our proprietary media holdings in a wide variety of verticals. Our extensive publisher network and partnerships further extend our media reach and give us the ability to reliably deliver the volume you want, even during unpredictable shifts in the marketplace.

IntelliMatch™

IntelliMatch™ is QuinStreet's proprietary and industry-leading platform of matching technologies and algorithms in education marketing. The technology increases visitor engagement and conversion, while also improving marketing results. It is the "smart engine" that matches visitors to programs of study, school locations and brands in education in an automated, dynamic and optimized way. It incorporates advanced simulation and statistical techniques, drawing on the industry's largest database of education marketing interactions and client results. IntelliMatch™ is a key component of QuinStreet's ability to deliver high-quality inquiries at scale to education clients. Effective user-driven matching is critical to QuinStreet's visitor-friendly marketing practices.

Deliver Customers to Clients

QuinStreet delivers confirmed prospects to clients at volumes that fit within predetermined budget thresholds. Our innovative proprietary technologies automatically analyze and optimize your marketing program to ensure the quality and volume you need. Plus, our technology qualifies and scrubs leads as they are seamlessly delivered to your sales team in real time, which dramatically increases yield and conversion.

Engaged Marketing

Your brand is promoted online within appropriate context on high quality content-rich websites. Users interact with your brand in this authority environment and this leads to qualified clicks and inquiries for you.

Content Publishing and Partnerships

Our in-house designers, editors, and data researchers work together to design and publish original, authoritative, and compelling content that empowers consumers to make sound decisions based on high-quality information and data. Staff writers, reporters and freelance contributors include highly respected journalists, industry experts, and professionals spanning personal finance, education, career, home services, medical & health, and B2B. Our articles, polls, calculators, surveys, widgets, slideshows, infographics, and videos are syndicated and referenced by partners and notable news media including The New York Times, The Wall Street Journal, FOX News, Smart Money, MSN, AOL, Reuters, Time, AARP, and Consumer Reports.

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